Joico Colorful Anti-Fade Shampoo | For Color-Treated Hair | Preserve Hair Color & Vibrancy | Boost Shine & Reduce Breakage | Sulfate Free | With Camellia Oil & Pomegranate Extract | 10.1 Fl Oz

Description

Product A gentle cleanser that takes out what you DONT want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily dirt is gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous haircolor.Brand StoryOur innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. The joi of healthy hair is our promise and our commitment.

Features

• Gently cleanses color-treated hair
• Fortifies hair for 3X greater resistance to breakage when using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs. a non-conditioning shampoo
• Free of SLS/SLES sulfates / Sodium Lauryl/Sodium Laureth Sulfate